Jackdaw Capital, Award Winning Investment Management. Integrity: Doing what is right. Usually that means working hard and walking lonely roads. Continuous self-improvement: We can always do things better. Knowledge investments: Understanding what we invest in. Risk-adjusted returns: Returns are not meaningful if not compared to the risks undertaken to achieve them. Consistency: We prefer many small winners over a few home runs. Intellectual honesty: Sticking to the truth. Especially when the truth is not pleasant. Alignment of interests: The investment manager needs to share the up and downside of his decision making.