Magic Cube was founded in 2016 by Rudy Rong to offer game developers innovative solutions for the publishing and distribution of their games. Magic Cube is built on the belief that its vision will lead to the first mass-adopted, decentralized entertainment ecosystem in the world. Using blockchain technology and all of its inherent properties, the protocol is dedicated to rewarding the producers and consumers of content, as opposed to the traditional model that favors middlemen such as publishers.