Rob Collier is COO and General Counsel of Rally. Before joining Rally, Rob managed the product counsel team that supported the launch of Novi’s digital cryptocurrency wallet and Meta’s other payment products, including exploring Meta’s NFT strategy. Over his career, he has assisted in the launch and growth of over 35 consumer products, including WhatsApp Pay, Messenger Pay, Lana, Evolve Money, Tom Joyner Reach Card, Walgreen's Balance Card, Venmo, Currency Cloud, Transferwise, eDeposit, Kurrenci, and many others. Rob is an investor with Blackstream Capital and co-owner of the Cleburne House, a co-working space for startups in the Ion District. He currently serves as a mentor with dlabs, a SOSV's venture capital acceleration program, where he mentors founders who are focused on decentralization and blockchain based applications. Rob has over 16 years experience assisting consumer and fintech product and startup teams launch and grow products.