Velocia is an open loyalty network for urban mobility, creating an open ecosystem where users of mobility services can interact seamlessly with Mobility Service Providers and other Mobility Stakeholders to facilitate new possibilities and solutions related to urban commuting. The Velocia platform gives Mobility Service Providers (MSP) and Mobility Stakeholders a loyalty toolkit to incentive their customers to make certain decisions concerning how they commute in and around our cities. Velocia also gives MSPs and Mobility Stakeholders the ability to connect with customers in order to gain access to deep multi-modal mobility data. Through the Velocia loyalty toolkit, sponsors can easily create both behavioural and data campaigns (defined below) that will be available to users on the Velocia mobile app. As users complete campaigns successfully, sponsors will reward them using Pilot VELO tokens, the native loyalty point in the Velocia ecosystem.