Roni Cohen Pavon is the Chief Revenues Officer and Head of Strategy of Celsius. At this capacity, Roni is responsible for all revenues generated from special projects, new technologies and services, JV and strategic partnerships. He leads Celsius’ corporate development efforts from funding to mergers and acquisitions. Roni also runs the company’s CEL token operations and in charge of future token listing and offerings. Finally, he works with the founders on all matters of strategy and growth.